Our Story
Good To Go Cups was started in 2021 by Melissa Seeley and Michelle Horan. We are two women with a passion for environmental sustainability. We have 17 years of experience working in sustainability from starting an organics program in a school district to working with local government on a variety of environmental initiatives. We also have years of experience in sales, marketing and finance from our former careers.
We both love coffee and abhor the amount of single-use coffee cups that seem to be present wherever we look; that fill up the trash cans and cannot be recycled or composted. We talked many times about tackling the problem in which we participated.
We immersed ourselves in circular economy research and realized that the next stage of sustainability is reuse. All data suggests we cannot recycle our way out of our current waste situation. We are on the forefront of a paradigm shift into the circular economy where reuse is key. Recognizing that reuse is so fundamental to our future sustainability, we chose one small area to address that we hope will have a big impact.